LEON LIU DESIGN

VISUAL DESIGN & ART DIRECTION    2022 –

STATE CASHMERE is a New York City based fashion brand democratizing luxury fashion through making premium cashmere apparel.

DIRECTING & TITLE DESIGN    2019 – 2020

WHAT WE TALK ABOUT WHEN WE TALK ABOUT LIGHTS, CAMERA, ACTION is a 15-minute narrative short film, a satire of young filmmakers.

INFORMATION DESIGN    2020

IMDb vs. METACRITIC is an infographics project exploring the taste difference between film critics and typical moviegoers.

VISUAL IDENTITY DESIGN    2021

NEW YORK FILM FESTIVAL is a branding project that redefines a film festival spirit to promote contemporary New York cinema.

EDITORIAL DESIGN    2021

TYPOGRAPHY RULES OF THE YEAR are a multi-medium toolkit that curates design rules that are often implemented falsely.

PACKAGE & INFORMATION DESIGN    2021

SAMSUNG SOLID STATE DRIVE is a package design project using infographics to visually illustrate the product’s specifications.

DIRECTING & TITLE DESIGN    2021

COMPOSITION OF HAIBEI is a documentary short film on Haibei Wang, a rising Chinese film composer based in New York City.

EDITORIAL & INFORMATION DESIGN    2021

ONE INFOGRAPHIC is a monthly journal promoting an intentional and precise use of infographics in telling data-related stories.

VISUAL DESIGN    2018 – 2019

NEW YORK UNIVERSITY PRODUCTION LAB is an incubator that provides feature film financing and screenplay development studios.